Aniva Health & Sunday Natural are partnering to integrate personalized supplements directly into Aniva.
Aniva Health (Berlin, Helsinki) and Sunday Natural (Berlin) announce a strategic partnership in the field of personalized nutritional supplements. As part of the collaboration, Sunday Natural products will be integrated directly into Aniva's data-driven care and recommendation pathways. Members will be able to order these products with just one click using the platform's action plan function.
The partnership combines Aniva's individualized, data-driven recommendation practice with Sunday Natural's product quality and logistics strength. The goal is to provide a comprehensive care solution: from diagnosis and recommendation to concrete, convenient ordering.
Key points of the partnership
- Direct link between health data and care: Laboratory data and other health data are translated into specific, orderable product bundles. Users receive preconfigured supplements tailored to their measurements in the Action Plan with one-click ordering logic.
- Bundling of core competencies: Aniva is responsible for diagnostics, data analysis, product recommendations, and user guidance; Sunday Natural contributes its product range, quality portfolio, and fulfillment. This creates a joint supply solution.
- Technical implementation & member experience: Sunday Natural provides product information and pre-filled shopping cart links. Orders are initially placed via these links and can be linked to an exclusive discount code for Aniva members.
- Own partner presence: Aniva members will have their own presence at sunday.de/wissen/aniva.
- Commercial conditions & marketplace strategy: Aniva members benefit from discounted rates; the discount code can only be used by active Aniva members.
The cooperation is part of Aniva's marketplace strategy: the company works with several carefully selected supplement partners. Sunday Natural plays a special role in this: as one of the largest established suppliers in Europe, Sunday contributes reach, logistics capacities, and a recognized quality portfolio, which substantially strengthen Aniva's marketplace strategy.
Noah Petermann, co‑founder of Aniva:
“Sunday Natural stands for quality like no other supplement company, and is the ideal partner for us. This brings us a significant step closer to our goal of making data-based recommendations immediately actionable. In this way, diagnostic findings are transformed into a concrete, comprehensive care solution.”
About Aniva Health
Aniva Health is a digital health platform that combines diagnostics, data analysis, and personalized action plans to provide evidence-based recommendations for better health. (www.anivahealth.com)
About Sunday Natural
Sunday Natural is a provider of high-quality dietary supplements with a focus on tested ingredients, transparent product information, and reliable logistics. (www.sunday.de)
Contact
Aniva Health: press@anivahealth.com
Sunday Natural: communications@sunday.de
